Try our quick marketing tips for that last minute boost….
- Promote your attraction on sites such as Dayvisits. Not only will you get coverage and brand exposure on that site – but the inbound links help your own organic search returns. Meaning more people to your site leading to more visits! We can help you collect valuable customer data and get customers through your door by running a competition or special offer. They make great social and web content and we take the hassle out of doing it for you.
- Raise brand awareness and consider targeting different / extended audiences by advertising in a tourist map.
- Keep visitors coming back by promoting the industry in your area. It’s great to have visitors coming to you but it helps to promote the whole tourism product in your area. That way you’ll keep people in the area and increase the likelihood of a repeat visit. The quickest and easiest way to do this is with a fully serviced leaflet rack that you don’t have to worry about. Contact us to get one free of charge.
- Revisit your customer journey. Have you got the right signage and maximising cross/upsell? You could also think about making your customers promote you whilst on site. Offering free wi-fi means people can check in on social media (using GPS to show where you are) and share info and pictures about you. You could even help them promote you, for example ArcelorMittal Orbit recently ran the #bricksinthesky campaign whereby customers were ‘incentivised’ to post their pictures whilst on site to Instagram and then at the end of the trip they could use the Instagram printer to print off a souvenir photo free of charge!
Inspired by our marketing tips? Want to discuss any last minute campaigns to take you up to the end of the year? Contact us on 080 389 6636.